Abu Dhabi mandates responsible food placement in supermarkets from January 2027
The new policy will be mandatory for compliance from 1 January 2027. It regulates the placement and promotion of HFSS F&B within physical and online supermarket retail environments, without restricting their sale.
The analysis — automated & source-checked
- Applies to
- Health & safety · UAE
- What to do
- Supermarkets larger than 4,000 sqft across Abu Dhabi must comply with the new responsible food and beverage placement policy by redesigning in-store layouts and online interfaces to remove HFSS products from high-visibility locations.
- By when
- due 1 Jan 2027 · 1 Jan 2027
Abu Dhabi's Healthy Living and the Abu Dhabi Registration Authority (ADRA) have introduced a mandatory policy redesigning supermarket layouts and online interfaces across the emirate. High-fat, salt, and sugar (HFSS) food and beverage products will no longer be positioned in highest-traffic, highest-visibility locations such as store entrances, end-of-aisle displays, checkout areas, or featured prominently on online platforms including home pages and promotional pop-ups. The policy applies to physical stores larger than 4,000 sqft. Consumers retain full access to all products; the policy ensures less nutritious options are not actively placed in the most visible locations. Products will remain available in-aisle for purchase. Retailers across Abu Dhabi are working towards implementation, with Carrefour already completing compliance across its stores ahead of the mandatory deadline.
Source
Source: Abu Dhabi Media Office — official 30 Jul 2026 Read the original ↗ More from Abu Dhabi Media Office →
Quick answers
What do I need to do?
Supermarkets larger than 4,000 sqft across Abu Dhabi must comply with the new responsible food and beverage placement policy by redesigning in-store layouts and online interfaces to remove HFSS products from high-visibility locations.
What's the deadline?
1 Jan 2027.
Who issued this?
Abu Dhabi Media Office (UAE).
When was it announced?
30 Jul 2026.
Where can I read the original?
Read the original at Abu Dhabi Media Office: https://www.mediaoffice.abudhabi/en/economy/healthy-living-and-abu-dhabi-registration-authority-introduce-new-responsible-placement-of-food-and-beverage-policy-for-supermarkets-and-their-online-platforms/
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