Personal numbers banned for telemarketing; fines up to Dh50,000 for repeat offenders
Under the sweeping regulations introduced via Cabinet Resolutions of 2024, individuals caught making marketing calls from personal numbers face an initial fine of Dh5,000, along with the suspension of all phone numbers registered under their name until the penalty is paid.
The analysis — automated & source-checked
- Applies to
- Digital & tech · UAE
- What to do
- Individuals and businesses must not use personal phone numbers for telemarketing or promotional activities. Residents can opt out of telemarketing campaigns by registering with the Do Not Call Registry (DNCR) via SMS to 2211.
The Telecommunications and Digital Government Regulatory Authority (TDRA) has issued 3,301 violations against individuals for using personal numbers for telemarketing, totalling Dh19.19 million in fines as of June 2026. The authority has disconnected 9,433 numbers associated with violating telemarketers following 92,748 reports from the public.
Under Cabinet Resolutions of 2024, individuals caught making marketing calls from personal numbers face an initial fine of Dh5,000 and suspension of all phone numbers registered under their name until the penalty is paid. Repeat offenders can face fines escalating up to Dh50,000 and a 12-month ban from receiving services from UAE telecommunication companies.
Personal mobile numbers are intended strictly for personal use and must not be used for telemarketing or business promotional activities. Licensed telemarketing firms face fines ranging from Dh10,000 to Dh150,000, plus potential licence cancellation and service suspension for up to one year.
Residents can register with the 'Do Not Call Registry' by sending an SMS with 'DNCR' to 2211, or report violations by sending the caller's number to the same number.
Source
Reported by: Khaleej Times 5 Aug 2026 Read the original ↗ More from Khaleej Times →
Quick answers
What do I need to do?
Individuals and businesses must not use personal phone numbers for telemarketing or promotional activities. Residents can opt out of telemarketing campaigns by registering with the Do Not Call Registry (DNCR) via SMS to 2211.
Who reported this?
Khaleej Times (UAE).
When was it announced?
5 Aug 2026.
Where can I read the original?
Read the original at Khaleej Times: https://www.khaleejtimes.com/uae/tdra-uae-telemarketing-violations-fines-numbers-cut
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